Digital Marketing Course, SEO & PPC Training In Ghaziabad with Guaranteed Placement!

Digital Marketing
First, What is SEO?
SEO is the Science of Marketing and a part of Internet Marketing. SEO refers to search Engine optimization. It means optimizing the websites to achieve better ranking on major search engines like Google, Yahoo, Bing and others. SEO will help you get more traffic on your website. Thus, increases your sales and ultimately your profit margins. It helps in expanding your network from local area to worldwide. A good SEO helps in establishing your brand in front of the customers.

Importance of SEO
In recent years, SEO has been emerged as a most promising career. More than 60% of the businesses are conducted online and wishes for high search engine rankings for their websites to survive successfully in competitive business world. With our extensive SEO training, you will come to know, SEO is more than just bringing tons of traffic to a website. It is an art and science enabling websites efficient enough to increase sales and profits of a business.

Why SEO as a Career?
• Great growth opportunities
• Very good future prospects
• No market saturation
• More than 3 lacs job every year
• Fast growth
• High demand and great pay

Ok fine… Let’s Start Now !!!

SEO Training
No matter you are an MBA or you are qualified in any other field, if you want to pursue a career as an SEO expert, our professional SEO training will transform you into a versatile SEO professional. Our Professional SEO training will ensure you a stable career, handsome income and consistent growth.
We also provide 6 months Industrial Training, working experience with real-life problem solving skills to students of MCA, BCA, BSC (IT), MSC (IT), and B.Tech.

Types Of search engine optimization:-
1. On Page Optimization
2. Off page Optimization

1. On Page Optimization
On page optimization is the foremost step for any SEO strategy. It will not only help you to rank higher but will also enhance overall readability of your website. We teach you all the methods and tricks for effective on page optimization.
• SEO fundamentals and key concepts
• How Search Engines Work (Google, Bing, Yahoo etc)
• Crawlers, Crawling Mechanism, Indexing, Robots, Caching, Web Servers
• On Page Social factor
• On Page for Static Websites
• On page for Dynamic Websites
• On page for E-commerce Websites
• Integration of Social Plug-in and Importance
• Competitors Analysis
• Keyword Research
• Keyword Placement
• Title Creation
• Meta Tag Creation
• Meta Description Creation
• Content Optimization
• Keyword Density
• URL Structure Analysis
• Content Creation
• Image Optimization
• Sitemap Creation
• Use of robots.txt
• Doorway Pages
• Invisible Text
• Cloaking
• Increasing click through rate and engagement
• Local search
• Website Anatomy
• Siloing Concepts
• Personalized and behavioral search
• Google Insights / Trends and latest updates
• Google Panda Update
• Google Penguin Update
• Google Hummingbird
• Future Of Search

2. Off Page Optimization Techniques
• What is Link Building
• Types of Link Building
• Link Building Formula
• Search Engine Submission
• Directory Submission
• Social Bookmarking
• Article Submission
• Press Release
• Blog Submission
• Forum Postings
• Question Answers Board
• Classified Submissions
• Forum Submission & applications
• Working on Live Dynamic Website
• Link Wheel Strategy
• Google Mapping/Listing
• Video optimization
• Local Business Listing

Advanced Optimizations
• Site Map
• Feed burner
• Canonical Error Fix
• Robots.txt

Google Webmaster
• SEO Optimization through Webmaster
• Google Control Settings
• Resolving Website Errors
• Geo Targeting
• Crawl Rate
• 301 Redirect
• Spam Control
• Site Links Control

Google Maps / Places
• SEO For Local Business
• How to rank a website in local areas
• Verification and Installation

Google Analytics
• Installing and Configuring Google Analytics
• Tracking Visitors
• Geo Tracking
• Keyword Tracking
• Referral Tracking
• Goal Tracking
• Funnel Optimization
• Conversion Tracking

Google Adsense
• Learn How to Earn from Google
• How Adsense Works.
• Legal ways of Google Earning program
• Website Policies
• Earning Policies
• Account Creation
• Code Installation

SEO Tools
• Google Keyword Tool
• Keyword Density Checker
• Rob form
• SEM Rush
• SEO Plug-in
• Google SERP counter

Other Add-ons
• Web Server, Hosting and Login panels
• Dreamweaver, Basic of HTML
• Working on WordPress, Complete WordPress Management
• Uploading websites through FTP Software like FileZilla
• SMO (Social Media Optimization), Working on Facebook Page, Twitter, Google+, Linkedin etc.
• Email Marketing
• SEO Reporting

Fees Structure:
Fee charges: Rs. 10,000/-
Registration fees: Rs. 1000/-
Rs. 2000/- Special discount offer for first 8 candidates!!! and 100% placement. So, Hurry up…

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